Apple has come out with two new iPhone 5’s - that’s right, two. Of course they are being promoted as the next best thing in technology, and maybe they are, but were they necessary? I say yes, especially to the iPhone 5c.
Apple has taken a lot of heat since the introduction of the iPhone due to their glass exteriors that shatter if dropped, unless a $40 case is protecting them. The new iPhone 5c, however, is changing that. Its exterior is made of a colorful plastic shell, with the color preference left to the customer. In addition, Apple offers cases specially made for this new phone with colors that complement the shell perfectly. The catch? I cannot seem to find one.
The software in the new iPhone is slightly more low-tech than the iPhone 5s, yet it still has the new iOS 7, more LTE bands, a retina display and varying amounts of gigabytes. And don’t forget, it’s cheaper. Economically speaking, Apple made a good call here and decided to cater to the majority of the population that can’t, or doesn’t want to pay for an expensive iPhone just to have it shatter on them a few months later.
The iPhone 5s is a slightly different story. It claims to have an enhanced user experience and provide more up-to-date technology, such as iOS 7, retina display, iSight camera, HD Facetime and an A7 chip with the M7 coprocessor that you can find in the Apple computers. The biggest new feature, however, is the Touch ID.
Now, users can activate, open and use their iPhone with just a touch of their finger. The home button is now made from sapphire crystal to protect the sensor that takes high-resolution images of the user’s finger, and then stores it in the phone for later use and recognition. Apple claims that this isn’t technology just for technology’s sake, and I think I believe them. Every company that makes phones is looking to be the best out there and is competing in a race to have the most cutting-edge technology. We can’t blame Apple for winning that race every time, can we?
Maybe the iPhone 5s wasn’t completely necessary, but it was a bold, new move for the company. I think they will profit, especially since Apple no longer offers the regular, old iPhone 5. On the other hand, iPhone 5c is every clumsy person’s dream and will definitely gain the support of many customers, especially the ones with shattered screens. All in all, I say good move, Apple Inc.